She Paid $5 For A Thrift Store Painting, Turned It Over, And The Label Led Her To A 1964 Art Contest Open Only To Utility Company Employees

·

·

The cheapest bin at a thrift store can hide a story that no price tag ever mentions. The creator behind @virginiachamlee shared a painting she bought for $5, and the reason she treasures it has less to do with the front than with the back. Her advice is simple: when you find a painting at the thrift store, turn it over, because the back can tell you so much about where it came from.

Cover of @virginiachamlee's TikTok video (left) beside an Unsplash photo by Ali AOUF of an antique shop filled with framed art and maps (right).
@virginiachamlee

A five dollar painting in a bin

She says the painting was sitting in a bin at a thrift store, priced at $5. It was signed, which is a nice start, but she explains that the most interesting part is the information on the back. Look at all that, she says, and then she walks through it.

The back lists the artist’s name, the name of his employer, which was an electric utilities company, and the title of the painting. She chose not to build the story around a famous name. She says the painting is one of her prized vintage finds, but not because it was made by some famous artist. It is prized because of the story behind it.

A longtime journalist goes to work

This is where her background comes in. She says she is a longtime journalist, and she used those skills to dig into what the label suggested. She was able to find a 1964 news article about an art competition that matched the details on the back. According to her, the article says the contest was open to all employees of electric utilities and offered $3,000 in cash purchase awards.

That one detail turns a thrift store painting into a small piece of local history. In her telling, someone who worked for an electric utility company made this painting for an art competition, and simply wanted to get their creative juices out.

Why it matters to her

She says she finds the story inspiring, especially in a world of mass marketed products and AI. In her words, it feels like a wonderful example of human ingenuity and creative spirit from 1964. She is not claiming the painting is worth a fortune, and she did not share an appraisal. What she values is the connection to a person who made something by hand while working for a utility company, and to a time when an art competition was open to utility employees.

The sale price was $5, and she treats the real prize as the research. That is a useful way to think about thrifting. A find does not need to be worth a lot of money to be worth a lot to you.

How to read the back of a painting

If you want to try the same approach, here is where to look and what to do.

Start with the signature and any labels. Labels, stickers and handwritten notes on the back may name the artist, the title, a date, a gallery, an exhibition or a school. Photograph everything before you do anything else, including any numbers stamped or written in pencil on the frame or backing board.

Check the materials. The backing can say a lot. Paper tape, old nails, wooden stretcher bars and handwritten inventory numbers can all point to age. Newer staples and modern dust covers may suggest the piece was reframed later. Reframing does not make the artwork worthless, but it is a clue that the frame and the painting might not have started life together.

Search the exact wording. Type the artist name, the title and the employer into a search engine together, and then try searching old newspaper archives. Many public libraries offer free access to digital newspaper databases with a library card, and some historical papers are searchable online. A single line in an old article can confirm a date or an event, the way her 1964 article did.

Be careful with spelling. Names on old labels can be hard to read, and typed text from scans or captions can be garbled. Try several spellings and check against other sources before you repeat a name as fact.

Look at the support. Paintings can be done on canvas, wood panel, paperboard or fiberboard. The material affects how the piece ages and how it is valued, though a humble support does not stop a work from being meaningful.

Judging value without overpromising

It helps to separate three kinds of value. There is market value, which is what someone will pay. There is historical value, which comes from the story behind the piece. And there is personal value, which is how it feels to own it. A painting with a provenance trail, such as a documented contest entry, can be more interesting to a collector of regional or corporate art than an anonymous canvas, but that interest does not always translate into a high price.

If you think you have something notable, you can ask a local auction house, an appraiser or a museum curator for an opinion. Bring clear photographs of the front, the back and any labels. Avoid cleaning or repairing a painting before you get advice, because well meant fixes can reduce value.

The takeaway

Next time you are flipping through frames at a thrift store, give yourself a minute to turn a few of them over. You might find nothing. You might also find a name, an employer and a date that lead you to a 1964 contest that most people have forgotten. For $5, that is a pretty good return.

More from Vinyl and Velvet



Leave a Reply

Your email address will not be published. Required fields are marked *