Snoop Dogg has spent three decades turning his laid-back drawl and razor-sharp timing into a pop culture signature, but his latest casting finally gives him a big-screen part that matches the character fans have heard in his voice for years. The rapper is stepping into a horror movie that lets him talk directly to the audience, cracking jokes and issuing warnings as only he can, while also taking control behind the camera and in the studio. It is a role that fuses his instincts as a storyteller, producer, and cultural commentator into one very on-brand scream-fest.

The Horror Role Fans Have Been Waiting For
The new project, titled “Don’t Go in That House, B*tch!”, pairs Snoop Dogg with horror specialist Eli Roth in a concept that sounds tailor-made for his persona. Instead of playing a conventional slasher or victim, he is positioned as a kind of running commentator on the chaos, the voice yelling at characters to stop making terrible decisions while the audience laughs and winces along. Reports describe him as a presence who reacts to the action like a fan in the theater, which is exactly how listeners have long imagined him narrating bad choices in real time.
That setup is why fans have framed this as the part he seemed destined to play, a role that leans into his comedic instincts without sacrificing the menace and authority that defined his early music. The film is being developed under his Death Row Films banner, a move that deepens his creative control and reflects how Snoop, born Calvin Cordozar Broadus Jr., has been “wanting to do Death Row Films for a minute” according to one report on his expanding production plans, which noted that he is set to act in and help shape the project as a producer linked to Jan.
Eli Roth, Snoop Dogg, and a Title That Says It All
The collaboration with Eli Roth gives the movie instant horror credibility and clarifies the tone: this is designed as a wild, self-aware ride rather than a straight-faced chiller. Roth is known for leaning into outrageous concepts, and here he has embraced Snoop’s voice so fully that the title itself, “Don’t Go in That House, Bi–h!”, sounds like a line ripped from the rapper’s own commentary. The pairing suggests a blend of jump scares and punchlines, with the filmmaker building a framework around Snoop’s instinctive way of talking back to the screen.
Coverage of the project has highlighted how Roth has described the premise in blunt, almost exasperated terms, joking that “People keep going in the house. People don’t listen. ‘What are you doing, bi–h? Don’t go in that house!’ People just keep going in that house,” a riff that captures both the film’s hook and Snoop’s exasperated onlooker role, as detailed in a report tied to People. Another breakdown of the deal notes that Snoop Dogg will star in and produce the horror feature, with Roth himself directing “Don’t Go in That House, B*tch!” and describing Snoop’s role as functioning almost like a Greek chorus, a detail confirmed in coverage connected to Netflix.
How the Film Uses Snoop as a Modern Greek Chorus
Positioning Snoop as a Greek chorus is more than a clever logline, it is a structural choice that lets him do what he does best: narrate, react, and editorialize. In classical theater, the chorus commented on the action and guided the audience’s emotional response, and here Snoop is being asked to fill that role with his own slang, humor, and moral judgment. Instead of solemn poetry, viewers can expect a running stream of “What are you doing?” disbelief as characters ignore obvious danger signs.
Reports on the production emphasize that Roth wants Snoop to hover over the story, chiming in as events escalate, which effectively turns the rapper into the audience’s on-screen surrogate. One account describes how the director envisions him as a Greek chorus who punctuates the horror with commentary, a setup that aligns with the way fans already imagine Snoop reacting to bad decisions in viral clips and sports broadcasts, and that description is explicitly tied to the horror feature announcement associated with Snoop Dogg.
From Rap Icon to Horror Star and Producer
Snoop’s move into this horror role is part of a broader shift from guest actor to full-fledged film architect. He is not just appearing in “Don’t Go in That House, B*tch!”, he is also producing it and taking responsibility for the soundtrack, which effectively turns the project into a Snoop-branded horror universe. That level of involvement reflects how he has steadily expanded from rapper to media mogul, using his name and instincts to shape everything from television to cannabis brands.
A social media teaser for the film underlined that the D-O-double-G is teaming up with Eli Roth for “Don’t Go in That House, Bitch!”, and that he will be starring, producing, and handling the soundtrack, with filming scheduled to start in June in Los Angeles, details that were highlighted in a clip tied to Jan. Another report framed the project as a return to the big screen for the first time since 2013, noting that Snoop is no stranger to movies but that it has “been a while,” and emphasizing that he is set to act in the film while also driving it through his own production ambitions, a point linked to However.
“Don’t Go in That House, B****!” and the Death Row Connection
The film’s title also nods to Snoop’s roots in West Coast rap and his stewardship of Death Row Records, which he has been reshaping into a broader entertainment platform. By attaching Death Row Films to a horror project with this much personality, he is signaling that the label’s future is not limited to music releases or nostalgia tours. Instead, it is being positioned as a home for genre storytelling that reflects the sensibilities of the artists who built its legacy.
Coverage of the casting has stressed that Rapper Snoop Dogg will star in Eli Roth’s upcoming horror film titled “Don’t Go In That House, B****!”, while also producing the movie and tying it to his broader brand, a detail that underscores how he is using his own story and business infrastructure to support the project, as reported in a piece linked to Rapper Snoop Dogg. Another breakdown of the deal framed it as part of a wave of new entertainment ventures under his control, noting that he has been eager to build out Death Row Films and that this horror feature gives him a high-profile vehicle to do exactly that, a point connected to Should You Leave.
The Parallel Track: A $17 Million Snoop Dogg Biopic
While Snoop is gearing up to narrate other people’s bad decisions in a haunted house, another major film project is preparing to tell his own story in detail. Universal has locked in a Snoop Dogg biopic for 2026, with a reported budget of $17 million to chronicle his rise from Long Beach to global fame. The film is set to star Jonathan Daviss and be directed by Craig Brewer, signaling that the studio is treating his life as a major cinematic subject rather than a side plot in someone else’s narrative.
A video report on the project spelled out the scale of the investment, noting “$17 MILLION TO TELL SNOOP’S STORY” and confirming that Universal’s Snoop Dogg biopic is officially set for 2026, with the casting of Jonathan Daviss and Craig Brewer attached as director, details that were highlighted in coverage tied to MILLION. Another report on casting described how one fan hailed the choice of Daviss as “perfect,” emphasizing that the role was likely approved by Snoop himself, who is described as one of the most influential rappers of all time, a reaction captured in coverage linked to Jun.
Finding an Actor Who Can Play Snoop
Snoop has been unusually hands-on about who gets to portray him on screen, a sign of how carefully he is curating his legacy. In an interview, he explained that he was looking for someone who could capture not just his look but his energy and presence, a tall order given how distinctive his voice and mannerisms are. That search underscores why the horror role he is taking on himself feels so fitting, because no one else can quite replicate the way he talks to an audience.
While speaking to While Entertainment Tonight, the 53-year-old rapper talked about working overtime, splitting his time between searching for the right actor to play him in the biopic and managing his other projects, including his long-running business ventures and music catalog tied to his debut album “Doggystyle.” That same conversation highlighted how seriously he takes the idea of someone embodying his younger self, reinforcing why he is choosing to personally front the horror feature rather than handing that role to another performer.
Snoop Dogg’s Expanding Screen Presence Beyond Horror
The horror film and biopic are not happening in isolation, they are part of a broader surge in Snoop’s on-screen visibility that stretches from scripted projects to live sports coverage. He has become a go-to personality for events that want a mix of humor, authenticity, and cross-generational appeal, and networks have leaned into his ability to make even niche competitions feel like mainstream entertainment. That pattern helps explain why a horror movie built around his commentary feels commercially savvy as well as creatively logical.
One high-profile example is his role with Team USA at the 2026 Winter Olympics in Italy, where Snoop is set to inspire and motivate athletes as they compete for gold, serving as an honorary coach and on-air presence, a gig detailed in coverage linked to Snoop. A separate clip announced that Snoop Dogg is set to join NBC’s coverage of the 2026 Winter Olympics in Italy next month, underscoring how broadcasters see him as a ratings draw and cultural bridge for a global audience, a role described in a video tied to Snoop Dogg.
Why This Role Feels Like a Cultural Full Circle
For longtime fans, Snoop’s turn as a horror commentator feels like the culmination of a persona that has been building in plain sight. From his early days narrating street life with a mix of menace and humor to his later reinvention as a genial television presence, he has always balanced danger with charm. Putting him in a haunted house scenario where he can scold reckless characters and crack jokes about their choices simply formalizes a dynamic that has played out informally in interviews, sports segments, and viral clips for years.
Entertainment coverage has framed the casting as Snoop Dogg landing the role he was born to play, emphasizing that he will star in Eli Roth’s “Don’t Go in That House, Bi–h!” and that the project taps into the same instincts that have made him a fixture across music, television, and now film, a perspective reflected in reporting linked to New. Another write-up stressed that Snoop Dogg will star in and produce the horror film “Don’t Go In That House, B****!”, while also leveraging his brand and creative control, a combination that underlines how fully this project aligns with his evolution from rapper to multimedia storyteller, as detailed in coverage tied to Go In That.
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