Super Bowl LX is not easing fans into kickoff. NBC is turning the hours before the game into a full-blown Bay Area spectacle, with live shots from some of San Francisco’s most famous landmarks, a packed music lineup, and a few headline-making interviews baked in. The network is promising a pregame that feels less like background noise and more like a five hour event of its own, complete with surprise cameos and crossovers from across its sports and entertainment universe.
Viewers tuning in early can expect wall to wall coverage that stretches from Levi’s Stadium to the water and even out to Alcatraz, plus performances from stars like Bad Bunny, Green Day, Charlie Puth, Coco Jones and More. Layer in appearances from key players, coaches and President Donald Trump, and the run up to kickoff is set to be as choreographed as anything that happens once the ball is in the air.
The marathon pregame, from Alcatraz to Levi’s
NBC and Peacock are treating Super Bowl LX as an all day broadcast, with the official pregame block kicking in during the afternoon after an early slate that starts with Winter Olympi coverage and rolls straight into football. The network’s own Coverage Schedule notes that Sunday programming on NBC and Peacock runs from early morning through 12:30 a.m. ET, with the dedicated Super Bowl LX pregame window beginning at 1:00 p.m. ET. That five hour stretch is built around interviews, features and on site analysis that aim to make viewers feel like they are roaming the Bay Area with the broadcast team.
The production footprint is sprawling by design. NBC Sports has laid out a plan to “blanket” the region, with the Pregame Show Features Player and Coach Interviews, Depth Features, Live On, Site Reporting and Game Previews and Analysis that Cover everything from Levi’s Stadium and team hotels to a boat in McCovey Cove, as detailed in its own analysis. That includes a first of its kind setup on Alcatraz Island, where NBC Sports Presents First Ever Live Broadcast From Alcatraz Island, Part of Super Bowl LX Pregame Show This Sunday, a move the company framed as a centerpiece of its Bay Area storytelling in a separate announcement.
That island shot is part of a broader location flex. NBC has confirmed that Locations like Alcatraz Island, Golden Gate Bridge, McCovey Cove, PIER 39 and Trea sure Island will all be woven into the pregame coverage, turning the broadcast into a rolling postcard of the host city’s waterfront and skyline, according to its own locations breakdown. Local reporting has echoed that plan, with one Bay Area outlet noting that NBC Universal, Inc. is staging a major presence on the former prison island and highlighting that the project was Updated at 1:46 p.m. in a piece By Sanjesh Singh that underscored how unusual it is to turn Alcatraz into a live studio, as seen in the Updated coverage.
Music, performances and that Trump interview
The pregame is also doubling as a concert series. There is a dedicated Super Bowl Tailgate show on Peacock, with reporting noting that There is a pregame “Super Bowl Tailgate” performance at 3:50 p.m. on the streamer and that Its opener is LaRussell, a Bay Area rapper whose high energy style fits the party vibe, according to a detailed watch guide that cites the figure 50. That tailgate leads into a slate of pregame performances that set the tone for the night, including a national anthem and other ceremonial songs that have become appointment viewing in their own right.
On the field, Green Day is getting a prime role before kickoff. The Brief from one breakdown notes that Green Day will open Super Bowl 60 with a ceremony honoring six decades of the NFL and welcoming past Super Bowl MVPs onto the field, a nod to both the band’s Bay Area roots and the league’s history that is expected to culminate in a “Let’s get loud!” moment, as laid out in The Brief that cites the number 60. Another viewing guide notes that Rock icons Green Day, natives of the Bay Area, are set for a special pregame performance at Levi Stadium that again salutes 60 years of the Super Bowl, reinforcing how central the band is to the early evening show, according to a separate Rock focused preview.
The music lineup stretches well beyond that one set. Coverage of Halftime and pregame performances has confirmed that The Super Bowl 60 halftime show will feature Bad Bunny, a six time Grammy winner making his first appearance on this stage, and that the pregame window will also include renditions of “Lift Every Voice and Sing” and other standards, as detailed in a Halftime breakdown that repeats the figure 60 and the word Grammy. Another overview of who is performing at Super Bowl LX notes that Meet the Stellar Cast Including Bad Bunny, Charlie Puth, Coco Jones, More, with Natasha Bose of TIMESOFINDIA pointing out that the group will be spread across pregame, halftime and in stadium hits, as seen in the Meet the Stellar rundown.
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