The 2026 Super Bowl halftime mystery is not a mystery at all: the league has already tapped one of the biggest stars on the planet to take over the Apple Music stage. Fans tuning in for Super Bowl LX will see a global reggaeton and Latin trap powerhouse at the center of the show, with the NFL clearly betting on a high energy, globally minded performance. Here is how Bad Bunny ended up with the job, what kind of spectacle to expect, and how the halftime plans fit into the rest of Super Bowl Sunday.
So, who actually got the halftime gig?
The headliner question is settled, and the answer is Bad Bunny. The NFL confirmed that the Puerto Rican star will lead the Super Bowl LX halftime show, putting one of music’s most streamed artists in the middle of the sport’s biggest night. League information on Super Bowl programming has framed the game and its entertainment as a single package, and multiple reports spell out that Bad Bunny is the featured act for the mid game spectacle.
Coverage of the matchup and event details has consistently listed Bad Bunny as the artist performing at halftime of Super Bowl LX, which will be played in the San Francisco Bay Area. A game day guide that answers “Is Super Bowl Sunday today?” also notes that Bad Bunny is the one “performing the 2026” halftime show and highlights that this will be his first appearance at the Super Bowl, underscoring how significant the booking is for both sides, with that detail laid out in a Here preview.
Where and when Super Bowl LX is happening
Super Bowl LX itself is set up as a heavyweight matchup in a familiar West Coast setting. The championship will be played at Levi’s Stadium in Santa Clara, California, with the Seattle Seahawks representing the NFC and the New England Patriots coming out of the AFC, both listed at 14–3 in the run up to the game. Those details, including the “Super Bowl LX” designation and the conference breakdown, are spelled out in the league’s historical and event overview for Super Bowl LX, which also notes that the contest brings the title game back to the San Francisco Bay Area.
Local event rundowns have filled in the logistics around that basic framework, from kickoff timing to the entertainment slate. One Santa Clara focused guide explains that The Seattle Seahawks and New England Patriots will meet at Levi’s Stadium on Feb. 8, and it also walks through how the Bay Area Host Committee is handling the influx of fans and media around the stadium. That same breakdown of the scene at Levi’s, including traffic plans and fan events, is captured in a SANTA CLARA preview that treats the halftime show as a central part of the overall Super Bowl LX experience.
How Bad Bunny landed the Apple Music Super Bowl LX Halftime Show
The decision to hand the Apple Music Super Bowl LX Halftime Show to Bad Bunny did not come out of nowhere. The NFL has been open about wanting the performance to “deliver a global entertainment moment,” and executives have pointed to his reach across Puerto Rican reggaeton, Latin trap, and mainstream pop as a way to pull in viewers who might not normally care about the Seahawks or Patriots. Reporting on the selection process notes that The NFL expects Bad Bunny’s performance to resonate far beyond the stadium, with league partners describing the show as a chance to underline how international the audience for American football has become, a point laid out in detail in a feature on how The NFL and its music advisors settled on this year’s headliner.
Official halftime show documentation describes Bad Bunny as a Puerto Rican reggaeton and Latin trap artist, and it confirms that he was formally announced as the headliner for the Apple Music branded performance at Levi’s Stadium in Santa Clara, California. That “Announcement” language, which emphasizes both his Puerto Rican roots and his Latin genre dominance, appears in the dedicated page for the Super Bowl LX, underscoring how central his identity and catalog are to the league’s pitch for this year’s entertainment.
What kind of show to expect from Bad Bunny
Fans looking for clues about the set list and staging have plenty of hints, even if the full rundown is still under wraps. One preview that asks “Who is Performing the Super Bowl LX Halftime Show?” describes Bad Bunny as a Global music sensation and notes that he will headline the Apple Music Super Bowl LX Ha performance, with the show expected to start around 8:15 p.m. ET once the first half wraps. That same breakdown points out that his catalog is stacked with stadium ready hits and suggests that the timing of the Apple Music Super Bowl LX Halftime Show will give him a tight window to pack in as many songs and cameos as possible, details laid out in a guide to Performing the Super.
Another halftime preview spells out that The Super Bowl 60 halftime show will be headlined by Bad Bunny and frames him as one of the most influential artists in contemporary music, especially for a rapidly growing Latino fan base that the league is eager to serve. That same piece, which answers “Who Is Performing the Super Bowl” and “Halftime Show” in a single breath, leans on the “60” designation to underline the milestone nature of this particular game and notes that the league sees Bad Bunny as a bridge between traditional football audiences and younger, bilingual viewers, a point captured in a rundown of Who Is Performing halftime show.
How to watch the halftime show and what else is on the entertainment slate
For viewers at home, the logistics are straightforward. The main broadcast will carry the halftime performance live as part of the Super Bowl LX telecast, and streaming options will mirror the game feed, so anyone who can watch the Seahawks and Patriots can also see Bad Bunny. A step by step viewing guide notes that Bad Bunny, who holds the title of the most streamed artist in the world, will be headlining the Apple Music Super Bowl LX Halftime Show and explains how to watch the halftime show without cable, from traditional TV to major streaming apps, in a breakdown of how to watch the 2026 performance.
The halftime show also sits inside a larger entertainment lineup that stretches from pregame ceremonies to the final whistle. One national preview that asks “Who is singing at the Super Bowl 2026?” explains that The NFL announced Grammy Award winning artist Bad Bunny, whose real name is Benito, as the halftime headliner and also details who will handle the national anthem and “Lift Every Voice and Sing.” That rundown of the full music slate, including the Grammy Award credentials and the mix of performers across the broadcast, appears in a guide to Who is singing at the Super Bowl.
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